Direct-response advertising is one of the fastest-growing areas of advertising and promotion. By reaching out to smaller, targeted audiences, advertisers have improved their creative approaches to utilize more fully the strengths of direct response. It is targeted communication: Unlike most media, the advertiser determines exactly who will be reached by the sales message. FastGorilla started delivering flyers door to door in the San Antonio area in 1994. We love to help the small business owner with their advertising and are committed to their success.


Tuesday, July 13, 2010

Need help with your ad?

Information you may want to include in your ad.

1. Company Name

2. Company Address ( Including Other Locations )

3. Phone Number ( Avoid Multiple )

4. Website Address

5. Email

6. Date Established or Years in Business

7. Family Owned & Operated

8. Photo of Location, Staff or Products

9. Clip Art Relevant To Ad.

10. Owner or Manager’s Name

11. Logos and Slogans ( Including Brands & Companies Represented )

12. Short Word Map

13. Upcoming Sales & Specials

14. List of Services

15. Which Credit Cards You Accept ( If Financing is Available )

16. Disclaimers & Expiration Dates

17. Buzz Words Like FREE, SPECIAL, SALE, BLOWOUT, SAVINGS Etc.

18. What Makes Your Company Stand Out Over The Competition


The fewer words the better. Remember keeping your ad concise will increase the odds of someone taking the time to read it!

Avoid making your ad into an instruction manual. Don’t try to tell everything in your ad, give the person a reason to call. Remember ads don’t sell products or services …people do!
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